They say that if you didn't have a strong stage fever, you wouldn't be that interesting to the audience. And that the only way to fight it is to just go out and play. This is exactly what a group of third-year students from NBU look like standing in a circle and holding hands a few meters from the stage where their debut in a business event will take place, as part of their training.

Students from the Department of Mass Communications are doing a course work on "Organising an event" in a real environment. The place, thanks to which the realization of the concept could be completed, is the Ballroom of the renovated InterContinental Hotel in Sofia. "CODE: Dresscode“ is the name that unites the main theme of the event - the rules of business attire, with the activities of their main partner - "Plamena Style". The company has 25 years of experience in the production of high quality uniforms, and its clients include a number of large companies and institutions.

InterContinental Sofia Hotel is not only a friendly and luxurious host of the event, but also a role model when it comes to dress code culture in a business environment. "For a luxury hotel chain, the topic of dresscode is paramount and I'm glad that so many young people are working on it," said Kristina Baburkova, Training and Development Manager at InterContinental Sofia. "Together with Plamena Style, we have been able to create truly elegant uniforms for our team, inspiring confidence and contributing to world-class service." 

Plamena Petrova, host of the event and one of the organisers of CODE: Dresscode

Apart from the fact that they did a great job with a number of subtleties in organising an event - an interesting script, sound, multimedia, choice of quality food and drinks, attracting guests, the students are sincerely excited because they have experienced the most important things: the thrill and learning experience of working in a team. They skillfully distributed their roles and encouraged each other before the start. When they go on stage to greet their guests, they are already confident in their success.

Denislava, Joanna, Kristina and Bogomil - the organisers in full force

"The mission of the event is not only educational, in terms of the dress code changing over time. By supporting the students in the implementation of their course work, we wanted to show them that teamwork is extremely important for the success of an endeavour, " says Tanya Petrova, manager of "Plamena Style". "I did not hesitate to support their idea of organising an event, as I believe that business must constantly invest in young people. I believe that they should be given the opportunity to participate in important business processes on an equal footing with more experienced colleagues, because their open-mindedness and energy gives birth to bold ideas and decisions, teaches them responsibility." she added.

Tanya Petrova, Manager of Plamena Style

Expressing the company's culture through impeccable elegance, radiating inner comfort and confidence without being provocative - these are some of the principles that "Plamena Style" follows in its approach to the production of uniforms. Based on the idea of the students, the company presented its visions for business attire, presenting the individual solutions that it provides to each of its clients. Among the guests of the event were a number of representatives of the companies to which Plamena Style provides their services. "The fact that we invited these important people means that the organisation and the work done by the students are really good," said Tanya Petrova.

During her presentation, she was supported by her young dream team, whose dress code perfectly presented the motto of the event: Elegance is not about being noticed, it's about being remembered (Giorgio Armani).

Part of the young team of "Plamena Style"